Spectacular physical abilities. Fanatic global audiences. Highly influential. We create entertaining content with our 1,700+ performers… that they want to share, their audiences want to consume, and you want to represent your brand.
To launch LG’s V10 smartphone, we partnered with skate star Ryan Sheckler, as well as 30+ multi-platform social influencers to shoot and share original content using the device, which features 4K video capture and full manual controls. The content delivered well over 5 million video views and 10 million impressions over one month. Images captured by Cycle were used in ads retargeting people who viewed videos on our influencers’ channels, as well as LG’s own channels, to drive meaningful impressions and achieve business objectives.+ view more content from this project
NBA superstar Anthony Davis premieres his new series about overcoming odds on and off the court. In episode 1, AD reflects on his journey from the streets of Englewood to the NBA hardwood while meeting up with one of New Orleans’ top high school ballers. Semaj Matthews is the 6th ranked sophomore in the state and comes from a very tough part of town… basketball is his great hope. He plays for one reason: to give his family a better life.+ view more content from this project
Nicole Richie has epic friends who are kind of a big deal on social media… Fat Jew, Girl With No Job, Baddie Winkle, to name a few. In Candid Moments, an original digital series, Nicole meets up with influencer pals for L.A. adventures. The episodes premiered in the weeks leading up to the second season of VH1’s reality TV show about Richie’s life, Candidly Nicole. Candid Moments series received great press from People, Hollywood Reporter, and more. Across influencer and VH1 social channels, the videos have received over 10 million views.+ view more content from this project
Soccer star Sydney Leroux injured her ankle during the World Cup last summer. But nothing will stop her from supporting her country in the upcoming Rio Olympics. We join Sydney three days into rehab as she trains in the gym and on the pitch, powered by LG’s new Tone Active technology and determined to get back in top form. This one-day production resulted in 20 videos and 50 photos, driving over four million video views across Sydney’s and LG’s channels.+ view more content from this project